Wednesday, March 11, 2009

A Wake Up Call for the Class of 2009

In another 6 weeks or so, we’re going to start seeing the wash of commencement ceremonies on college campuses across the nation. Towards the end of May, we’ll be seeing on the news a video compilation of all of the impressive commencement speakers from former Presidents to celebrities, to journalists to sport heroes. And the theme will be something like, never stop dreaming – reach for the skies and follow your potential.

OK, so here’s the deal. Unemployment right now is over 8% - who knows what it’s going to be by Memorial Day. There are also 1.5 million college students from the Class of 2009 graduating this year. Get the picture?

You are now going up against applicants with a great deal more experience than you and possibly, a lot more motivation to take a lower paying job. That doesn’t bode well for you if your plan is to send out resumes, apply through online postings, and follow the process that we have come to expect when it comes to finding a job.

Nope – this year college graduates need to focus on folks who already have jobs to help them get in the door. And I’m not just talking about that 90’s thing we used to call “networking.” I’m talking about talking – talk to everyone you know – the dentist, doctor, pizza delivery guy, hair stylist, friends, family members, former bosses, etc. Anyone who might know someone who knows someone who might get you in the door.

Like it or not, this year it’s going to pay to know someone, so start talking.

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